Adovo

See what changed for the teams behind the technology

Five cases across Adobe and data show the challenge, delivered capability and business outcome. Each explains the team role and delivery context.

Adobe Experience Cloud

AEMExperience Engineering

Reusable AEM Authoring Across Enterprise Sites

What changedReusable components and templates gave authors a consistent way to build and update pages.

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Adobe Experience Cloud

Adobe AnalyticsMeasurementAttribution

Consistent Adobe Analytics Measurement Across Customer Journeys

What changedThe examples show how shared definitions support Adobe analysis and later reporting reuse; they are not one client's end-to-end result.

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Data & Analytics

Data EngineeringAdobe Experience PlatformIntegrations

SegmentSync: Reusable Audience Integrations

What changedThe product created a reusable way to configure, schedule and monitor audience movement.

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Adobe Experience Cloud

AEMAdobe TargetAdobe Analytics

ContentSync: Interactive Content Inside AEM

What changedThe product let marketers create, publish and measure interactive content inside AEM.

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Data & Analytics

Marketing AnalyticsData PlatformPower BI

Connecting Marketing Activity to Leads and Opportunities

What changedA shared reporting view connected engagement, leads and opportunities.

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